Where Ideas Are Made Real.
WHERE IDEAS ARE MADE REAL.
We partner with passionate entrepreneurs, startups, and organizations of all shapes and sizes to mentor and co-create business & brand strategies in an interactive weekend workshop series.
If you are looking for a new way of thinking, we provide you with a fresh perspective on your offer, prioritizing your audiences and generating inspiring ideas to bring your brand to life.
This workshop is for you if...
You’re changing your business model or strategy
your branding doesn’t fit your new direction.
Your brand is inconsistent and confusing, especially to your ideal target audiences.
Your brand is not unique or distinct from your competitors
You have trouble identifying what differentiates you
FOCUS LABS ARE PERFECT FOR
I’m a paragraph. Double click here or click Edit Text to add some text of your own or to change the font. This is the place for you to tell your site visitors a little bit about you and your services.
Through our 2-day workshop, we will mentor you in a hands-on, collaborative and step-by-step process in which we co-create your business & brand strategy.
The methods used in our Focus Labs are proven over years of innovation and strategy workshops. Thought leaders, tool creators, and innovators all across the globe have used these methods to build better businesses.
Nakia Melecio & Clarissa J. Sparks Focus Lab Mentors will guide you through answering:
Who are my customers? What do they want?
What is the problem that I am trying to solve?
What makes my idea better than other ideas?
Nakia is Founder and CEO at iDesign Project. He is passionate about visual thinking and making complex things simple. Nakia loves to work with organizations that want more, are willing to take risks and even step on the ledge to push change and innovation that align strategy with performance to produce positive business results.
Clarissa J. Sparks
Clarissa J. Sparks, branding strategist, experienced facilitator, and founder of the She Sparks Agency in Atlanta, Georgia. She is passionate about leveraging her experience across a wide range of industries to help multi-passionate entrepreneurs, emerging leaders, and corporations design innovative, sustainable business models and strategies. Clarissa turns ideas into visual and tangible experiences, and always brings a new perspective to the table – inspiring others to get involved.